Memory

The persistence of learning over time through the process of storage and retrieval of information 

Three parts 

Encoding 

The processing of information into the memory system

ex. corny jokes to pull a girl

Storage

The retention of material over time

ex.

Retrieval

Getting the information out of memory storage 

Recall vs Recognition 

recal: trying to retrieve info from your memory 

ex:fill in the blank 

Recognition: identify the target from possible targets

ex: multiple choice tests 

Flash bulb memory

Where you have a clear moment of an emotionally significant moment or event 

Three types of memory 

-sensory memory

-short term memory

-long term memory

Sensory

The immediate initial recording of sensory information

It Is stored for just an instant and most of the information goes unprocessed

Short term memory

you only hold a few items briefly

if it does not stay in short term memory it goes to long term or is forgotten

(aka working memory)

three parts to that: audio, visual, integration of audio and visual 

Long term memory

permanent and lintless store house of memory